I have a great deal of time for the Warmwell site. Mary Critchley who runs it, tries hard to present all views and has the ear of many in authority or who have influence. The recent postings on DEFRA’s latest attempts at self-explanation and justification are typical of the good work she does. Here is DEFRA’s account of its Departmental Strategic Objective:
2.9 A Respected Department
Effective delivery of our Departmental Strategic Objective (DSO) to champion sustainable development means leading by example, and being a respected Department. Our reputation is built up over time by doing our core business well: by delivering the desired policy outcomes within our DSOs. Therefore, all of the good work done in the other DSOs (including how their delivery is framed within the principles of sustainable development) should contribute to turning our “respect” dials positive over time. Progress against this DSO is reported quarterly to Defra’s Management Board.
Someone has suggested that this could be set as an A level question within quotation marks with the word “Discuss” after it!!! What on earth does it mean and, what on earth has it got to do with Farming and the Environment? I imagine their “respect” dials are set at zero and it will take a huge amount of effort on their part to shift them!
From the same Warmwell post comes this further attempt by DEFRA to justify their existence:
“Defra’s role is to promote the inclusion of rural interests within mainstream government policy-making and delivery in a way that is both itself sustainable in policy terms and leads to sustainable outcomes, and to maintain an overview of a basket of national indicators in order to determine whether there are any systemic problems resulting from geography/rurality.”
I am a farmer who also happens to have a degree in English. This is so appallingly badly written that I would dearly love to take a red pen to it and send the writers of this rubbish back to my old English tutor whose constant refrains, in connection with technical writing were
” Never write two words when one will do,” and, “Simplify! Simplify!”
It fills me with despair to read this rubbish which needs interpreting for lesser mortals like us. It is filled with self important pomposity and unnecessary complication. It is no wonder farmers don’t trust DEFRA!!







